Announcing SEO Summer Camp 2025: All the Details!

I’m so excited to introduce a brand new way to dive into SEO as a wedding pro (offered only this summer!). SEO Summer Camp starts July 21st!

SEO Summer Camp is a fun experience for wedding pros — and it’s packed with real strategies to help your business get discovered and stand out.

Here’s what you can expect when you roll up to the (virtual) campsite.

What is SEO Summer Camp?

SEO Summer Camp is a 4-week event inside the Wedding SEO Bootcamp coaching community, designed to help wedding professionals make real progress on their website SEO in real time.

It’s built for photographers, planners, florists, stationers, venues, and other wedding pros who want to show up in search and get found by more of the right couples.

Through live demos, coworking sessions, and lots of support, you’ll learn practical, proven SEO strategies in a laid-back environment. It’s a low-pressure, high-support way to finally tackle your website — with help from experts and a group of peers who get what you do.

What’s Included in SEO Summer Camp

When you join Wedding SEO Bootcamp + Coaching membership, you’ll get access to the full Wedding SEO Bootcamp course and get access to SEO Summer Camp. Here’s what’s included:

🔎 Website Hikes (Live Website Optimization Sessions)

Watch me optimize a real Pixieset website (thank you for volunteering, Lauren O’Brien Photography!) from start to finish over four weekly sessions.

You’ll see exactly how I approach keyword research, on-page optimization, image updates, blogging, and more. I recommend bringing your website and following along to apply the same strategies to your own site.

🗓 Website Hikes (Live Optimization Sessions)
Tuesdays at 11 a.m. PDT / 2 p.m. EDT / 7 p.m. BST

• July 22
• July 29
• August 5
• August 12

🔥 Campfire Coworking Sessions

Join bi-weekly group calls led by our SEO camp counselors, Sarah L. and Jessica R. Hang out and ask questions, work through challenges, and get direct feedback on your website.

These sessions are designed to be collaborative, supportive, and beginner-friendly.

🔥 Campfire Coworking Sessions
Every other Wednesday at 8 a.m. PDT / 11 a.m. EDT / 4 p.m. BST

• July 30
• August 13

🧭 SEO Skills Building

Inside our Circle community, you’ll find bite-sized lessons, tools, and practical tips you can implement right away. Everything is jargon-free and tailored to the wedding industry. For specific questions, our camp counselors can also point you to the appropriate Wedding SEO Bootcamp modules for a deeper dive.

⛺ Private Campers-Only Circle Community

This is your virtual mess hall! Connect with other wedding pros, get accountability + encouragement, ask questions, and celebrate wins together — all inside our private community space.

Who is SEO Summer Camp for?

SEO Summer Camp is designed for wedding professionals who want to improve their website visibility and attract more of their dream couples, but without the SEO overwhelm.

It’s a great fit for:

• Photographers
• Planners
• Venues
• Videographers
• Florists
• Stationers
• Bridal shops
• And other wedding vendors looking to get found online

Whether you’re brand new to SEO and want to learn from the ground up, or you’ve dabbled before and are ready for more clarity, strategy, and support, SEO Summer Camp gives you the structure, tools, and guidance to actually make progress.

When + Where to Attend SEO Summer Camp

SEO Summer Camp runs from July 21 to August 15, with new content, live sessions, and support happening throughout the month.

All events take place inside our private coaching and support community on Circle, where you’ll also find replays, resources, and space to connect with other campers.

🗓 Website Hikes (Live Optimization Sessions) — 60 minutes
Tuesdays at 11 a.m. PDT / 2 p.m. EDT / 7 p.m. BST

• July 22
• July 29
• August 5
• August 12

🔥 Campfire Coworking Sessions — 60 minutes
Every other Wednesday at 8 a.m. PDT / 11 a.m. EDT / 4 p.m. BST

• July 30
• August 13

Can’t make it live? No problem! Replays will be available inside Circle so you can follow along on your own schedule.

How to Join SEO Summer Camp

SEO Summer Camp is open to all of our Coaching members inside the Wedding SEO Bootcamp program, so all you have to do is sign up and join us over on Circle.

When you join, you’ll get:

• Full access to everything included in SEO Summer Camp from July 21 through August 15
• Lifetime access to the full Wedding SEO Bootcamp course
• 6 months of access to our coaching + support community on Circle

Once you sign up, you’ll receive an email with next steps, community access, and everything you need to get camp-ready.

Commonly Asked Questions

Not sure if SEO Summer Camp is right for you? Here are a few common concerns, and why we think you’ll still feel right at home at camp:

❓ What if I don’t have time to fit SEO Summer Camp into my schedule?

That’s okay! Sessions are short, replays are available, and even small steps can lead to big results. You can follow along at your own pace.

❓ I’m not tech-savvy…will I be able to keep up?

Yes! We welcome wedding pros at all levels of tech-comfort — and the content is designed without any complicated setup or past knowledge required. Everything is broken down clearly, with step-by-step instructions and tons of support along the way.

❓ I’ve already done some SEO. Will this help?

Definitely. You’ll get to see how a professional approaches a full website strategy in real time and walk away with ideas to refine or expand on what you’ve already done. No matter your SEO knowledge, I’m willing to bet you’ll learn a thing or two (and probably more!) along the way.

❓ Do I have to show up live?

Nope! Though I’d love for you to join live, but it’s not required. Replays will be posted in our Circle community so you can tune in when it works best for you.

Inside the Wedding SEO Bootcamp + Coaching Program

Live optimization sessions, coworking calls, and cozy collaboration—SEO Summer Camp is already packed with value. But that’s not all! When you join Wedding SEO Bootcamp with Coaching, you get access to so much more.

Here’s what else is included:

• Lifetime access to Wedding SEO Bootcamp, my step-by-step course for busy wedding pros who want to get found on Google — plus all the templates and checklists my team uses every day
• 6 months of coaching + community support inside our private Circle group, including:
  • Private discussion boards for real-time feedback from our team and 100+ wedding pros
  • Live Office Hours calls and access to our full library of replays
  • The chance to book dedicated Hot Seats on our monthly Office Hours calls
  • 24/7 access to our SEO chatbot, Betty, trained to support you based on the Bootcamp framework
  • The full “Get Found on ChatGPT” workshop, plus any future bonus trainings

Ready to join SEO Summer Camp?

If you’ve been meaning to work on your website but haven’t known where to start (or just didn’t want to do it alone), this is your chance. SEO Summer Camp brings together education, expert support, and a warm, welcoming community of wedding pros who are all working toward the same goal: showing up in search and booking more of the right clients.

It’s low-pressure, highly supportive, and designed to help you make real, lasting progress on your SEO.

Camp starts Monday, July 21, and you’ll need to join Wedding SEO Bootcamp with Coaching to get in.

Still have questions before you dive in? Shoot us an email at and we’ll help you determine whether SEO Summer Camp is a fit.