SEO Basics Guide
for Wedding Pros
Let’s take it back to the basics—with an explanation of SEO that’s just for creative wedding pros.
“Will someone please explain search engines to me??”
Sure! I’m here for you.
I’ve seen over and over again the overwhelm that can come from reading random SEO articles on the internet.
You pick up one bit here, one tip there. Then this article says something different than that article. And what does it even mean?
So I pulled together my own explanation of search engine optimization and put it into this high-value quick guide.
I promise, the key to SEO is not:
Blogging every week
Paying for online advertising
Hiring the best web designer money can buy
And a four-year Computer Science degree totally isn’t required.
This guide delivers the basic SEO essentials you need to get started:
Hey, I’m Sara Dunn
I like to call myself the “geeky best friend” to creative wedding pros. I specialize in helping wedding businesses get found on Google, get more visibility from engaged couples, and get more inquiries (for free!).
I spent years running a digital marketing agency for big businesses, until I realized that it’s creative entrepreneurs who really need a tech geek on their side. Since then, I’ve applied big-business lessons to help optimize over 100 wedding websites, resulting in thousands of more website visits for my clients and students.
My no-tech-speak approach to SEO has been featured in Honeybook, Special Events, WIPA, Wedding MBA, Wedding Industry Insider, and more.